Generation Focus is a customer discovery focused research firm that connects companies to the people they need.



Research Operations:
For projects of all sizes
For all types of participants
Interact With Your Target Audience:
We Make the Connection

SME Interviews

We provide access to subject matter experts for in-depth interviews and other types of sessions. We can find exactly who you need for research expertise. 

Do you need end-to-end research support, or simply recruitment assistance to make connections? What ever it is you need, we make it possible every step of the way.

We specialize in getting research respondents from all walks of life, even those who seem hardest to find. 


Maximize your investment with hand-picked respondents that fit your demographic. Whoever it is that you are looking for,  our team can connect you to your target audience. We use high-quality test users and research respondents to nail down top-tier research data.


Targeted Recruiting

Next Level Research

Need to go beyond recruitment? Get to know your target customers with behavioral and attitudinal research that fits their lifestyle. We offer support  for ethnographic, qualitative, design, and quantitative research studies. 


Let us help make your next research project easier. We'll handle it all - recruitment, surveys, in-depth interviews, and more.   



City Skyline Skyscapers
Results-Driven Research


Figuring out what makes people tick is our passion. Our goal is to find out what motivates people in your niche and then give you real-world data that does what you want it to—create loyal customers. We leave no stone unturned when we search for your ideal participants.


It’s time your data evolved. We’ll help it do that.


Explore a better way to figure out what your customer wants with innovative market research.

©2021 by Generation Focus, New York